Branding essay

Branding essay Branding essay Branding essayThe contemporary business environment stimulate companies to conduct more aggressive business strategies oriented on the creation of the attractive brand, while branding has become a part of the marketing strategy of many companies. In actuality, companies cannot ignore their branding policy, if they want to maintain a successful competitive position because customers often view brand as the determinant factor that influences their decisions. As a result, the brand popularity can determine the overall success of the company in the market. At this point, it is possible to refer to the case of Natural Kitchen, the company operating in restaurant and food industry. At the moment, the company considers the possibility of the accelerated brand development to enhance its competitive position and attract new customers. The shift toward the intensive implementation of the new branding strategy has become the result of tightening competition in the industry and increased demands from the part of customers, who look for reputable and reliable brands. In such a situation, the creation of the popular and attractive brand by Natural Kitchen can put the company in an advantageous position compared to its rivals. This is why Natural Kitchen should focus on the further development of its branding strategy and create a popular and attractive brand to maintain its competitive position through the attraction of customers and developing their loyalty to the brand.Background and industry contextNatural Kitchen is the company operating in the food and restaurant industry. Natural Kitchen has the main shop in Marylebone High Street, with a further two in Holborn Tower Hill. In addition, the company has its cafà © and restaurant business. The company focuses on the development of its food â€Å"to go† or â€Å"eat in† which offer a large selection of seasonal salads, quiches, soups, sandwiches, cakes and sweets, etc. These are complemented by freshly made juices, smoothies, milkshakes, teas coffees. The company also offers catering which provides full catering and events services as well as personal catering. Moreover, the company has its own chef and butchers which sell a wide range of high quality free range organic meats.In such a way, the company focuses on the diversification of its products offering a variety of food products that are attractive for customers. The current situation in the market is quite challenging for the business development of Natural Kitchen but still the company has good opportunities for the further business development on the condition of keeping customers interested in the brand of the company and its products (Mohrman, 2008). Today, customers are interested in healthy food products and Natural Kitchen can offer them such products. However, supplying healthy products means that they have to be seasonal wherever possible. Moreover, they should be organic that means that they should be supplied by far mers, who implement the organic farming which does not admit the use of chemicals and other elements which may be dangerous for the environment or human health. Instead, they use natural elements only that makes their products organic and, therefore, healthy, safe, and environment friendly.Another trend in the food industry is the free range of products. The elimination of fiscal barriers stimulates the fast development of free trade internationally. As a result, new products enter the UK food market and customers have virtually no limits on purchasing any product which they want and can buy in the food market today. At the same time, the quality of food products becomes prior to their quantity because customers grow more and more concerned about their health that means that the food they eat should be healthy too. In such a situation, the food industry faces back to basics trends, when the industry returns back towards simpler food. Alternatively, some companies introduce â€Å"ne w† superfoods which are supposed to be safe and healthy.CompetitorsAt the moment, the competition in the food industry of the UK grows tighter because customers grow more and more concerned about their health, while food is crucial for the health of customers. As a result, they prefer healthy food to conventional food supplied by the industrial farming and companies selling those products. In such a situation, Natural Kitchen and its rivals take a very prospective and attractive niche in the food market. To meet the growing demand, many companies enter the healthy food market that tightens the competition in the industry. In actuality, Daylesford Organic is one of the major rivals of Natural Kitchen. The company operates successfully and holds a strong position in the UK market being of the major powers that threaten to the position of Natural Kitchen as the leader of the organic, healthy food industry. At the same time, other healthy take-away places also create a strong riva lry which Natural Kitchen has to deal with to maintain its successful marketing performance.Rationale for the brand’s evolutionIn the time of the tightening competition and new business opportunities, the company has to develop its brand and implement its aggressive, new branding policy to realize its full potential and take a stronger position in the highly competitive market. In such a situation, the brand evolution is essential to maintain the successful business development of Natural Kitchen. Otherwise, the company will steadily lose its position in the market and eventually the company may become unable to compete successfully, if it fails to enhance its brand over and over again.At the moment the company faces a number of threats, among which the emergence of many healthy alternatives is one of the main challenges to the current position of Natural Kitchen that requires the evolution of its brand and enhancement of its position in the market. In addition, the company f aces internal problems. For instance, the Cafà © Restaurant is very noisy from the â€Å"kitchen†. Therefore, customers feel uncomfortable because the noise from the kitchen interferes into the communication and makes them feel tired soon, when they enter the Cafà © Restaurant. Furthermore, the Cafà © Restaurant should be at the same floor to create a better atmosphere. The creation of a warm, family-like atmosphere can help the company to attract more customers and develop the customer loyalty, if the company creates the image of the cafà © restaurant that is oriented on families. Therefore, children will develop the tradition of attending the cafà © and restaurant and may continue attending it in their adult life. Another problem the company faces at the moment is no hot food to takeaway. In such a way, customers, who may be willing to buy hot food to takeaway, may feel disappointed because the company cannot offer such products at the moment. In fact, the company has to stand out and differentiate its products and services from those of rivals and branding can help the company to create the new public image of the company that may attract more customers.In actuality, the company has a number of opportunities, which the new brand strategy can help to implement and give the company a strategic competitive advantage. At the moment, the company can expand in the UK nationwide to become one of the leaders in the industry. In a long-run perspective, the company can expand to other countries and operate internationally. In this regard, the popularity of healthy food grows stronger and the company can take advantage and expand its business internationally. In addition, the company can complete the transition from sell groceries to luxury supermarket, take a new niche of the market and entering the premium segment of the market. The company can develop the daily meal delivery to attract more customers and increase the customer satisfaction. However, to conduct the branding evolution more successfully, the company should develop more advertisement and use advertisement to promote the new brand. The advertisement will attract more customers and help the company to enhance its position in the market. Moreover, the advertisement will help Natural Kitchen to create a recognizable brand.Branding essay part 2

English Skills for Information Technology

English Skills for Information Technology Computer specialists develop and maintain the computer equipment and software programs that form the basis of the Internet. They make up the majority of professional and related occupations and account for about 34 percent of the industry as a whole. Computer programmers write, test, and customize the detailed instructions, called programs or software, that computers follow to perform various functions such as connecting to the Internet or displaying a Web page. Using programming languages such as C or Java, they break down tasks into a logical series of simple commands for the computer to implement. Computer software engineers analyze user needs to formulate software specifications, and then design, develop, test, and evaluate programs to meet these requirements. While computer software engineers must possess strong programming skills, they generally focus on developing programs, which are then coded by computer programmers. Computer systems analysts develop customized computer systems and networks for clients. They work with organizations to solve problems by designing or tailoring systems to meet unique requirements and then implementing these systems. By customizing systems to specific tasks, they help their clients maximize the benefit from investment in hardware, software, and other resources. Computer support specialists provide technical assistance to users who experience computer problems. They may provide support either to customers or to other employees within their own organization. Using automated diagnostic programs and their own technical knowledge, they analyze and solve problems with hardware, software, and systems. In this industry, they connect with users primarily through telephone calls and e-mail messages. Essential English for Information Technology List of the Top 200 Information Technology Vocabulary Speak about development needs using modals Examples: Our portal needs an SQL backend.The landing page should include blog posts and an RSS feed.Users can access use the tag cloud to find content. Speak about probable causes There must have been a bug in the software.We cant have used that platform.They might test our product if we ask. Speak about hypotheses (if / then) Examples: If the zipcode textbox is required for registration, users outside the US wont be able to join.If we used C to code this project, we would have to hire some developers.Our UI would have been much more simple if we had used Ajax. Speak about quantities Examples: There a lot of bugs in this code.How much time will it take to ramp up this project?Our client has a few comments about our mockup. Distinguish between countable and uncountable nouns Examples: Information (uncountable)Silicon (uncountable)Chips (countable) Write / give instructions Examples: Click on file - open and choose your file.Insert your user ID and password.Create your user profile. Write business (letters) e-mails to clients Examples: Writing reports Explain past causes for current situations Examples: The software had been installed incorrectly, so we reinstalled in order to proceed.We were developing the code base when we were put on the new project.The legacy software had been in place for five years before the new solution was designed. Ask questions Examples: Which error message do you see?How often do you need to reboot?Which software were you using when the computer screen froze? Make suggestions Examples: What dont you install a new driver?Lets create a wireframe before we go any further.How about creating a custom table for that task? Information Technology Related Dialogues and Reading Social Networking Sites Information technology job description provided by the Bureau of Labor Statistics.

Chinua Achebe's Things fall apart Research Paper

Chinua Achebe's Things fall apart - Research Paper Example Culture may mean a set of shared paradigms that reflect the values, attitudes and beliefs of a person, together with the tools and artifacts that make life possible for a unit of individuals. Future generations inherit the norms and beliefs, leading to further acquisition of culture. Culture usually consists of values and norms that guide the behavior of those who share in it, thereby, it is synonymous to tradition. Cultural differences are as a result of many factors, but most importantly, geographical locations. It is also common to find a minor culture within a major one, that is to say, cultures and sub cultures. For example, many people would be aware of the African culture that emphasizes unity and brotherliness. However, within the African culture, there are subcultures defined by the location of each country. Even further, there are subcultures within a country. In reference to the definition of a culture, it is clear that a culture is present everywhere; within a society, an organization, a family or among friends. However, this paper will emphasize on societal culture with emphasis on conflicts caused by culture and its aspects such as sexuality, culture change and language. The paper gives reference to Things fall apart, a book by Chinua Achebe. Chinua Achebe narrates the consequences and struggles that accompany cultural change, and how it affects the people of a rural village, Umuofia. Before the arrival of missionaries, the people in Umuofia village had a patterned culture, which defined their traditions. They worshiped gods, offered sacrifices and lived communally. Additionally, leadership and war determined a man’s worth to the society. Achebe uses Okonkwo as an example of what the village expects of a man (Achebe 35). Achebe develops conflict in the eyes of a clash between change and culture. The arrival of missionaries threatens the stability of this culture, bringing with it unexpected change. Whenever there is an anticipated change in culture and tradition, conflict usually arises. Conflict refers to a state of competition between groups or people with goals that are incompatible, struggle for power, or struggle for scarce resources. Conflict is an essential aspect of human relationships, and so people always devise appropriate ways to resolve conflicts whenever they occur. For the people of Umuofia, villager elders resolved conflicts between people or groups within the village. People conceive conflicts differently, and this determines the ways they devise to deal with conflicts. Some people conceive conflict as a result of a struggle for resources necessary for people to reach their goals. Others perceive it differently, with no connection to material acquisition. They see it as a result of divergent perceptions about issues, situations or beliefs. These conceptions reflect the complexity of social behavior and perceptions. Understanding conflicts requires insight that most conflicts include mixed motives that include cooperation and competition. One must also understand that the parties conflicting believe that their respective divergent goals are responsible for the conflicts. This is important because the people involved will ultimately act on their perceptions and beliefs. The conception that conflict is as a result of the struggle for scarce resources is referred to as â€Å"realism†

The curriculum resourcing of the teacher librarian Assignment

The curriculum resourcing of the teacher librarian - Assignment Example Once the best materials are selected, the students and the teacher will have an ample time to complete the required curriculum in the required time. The library is a celebrated institution in the life of a student. The library contains the resource that the student will need to get a better understanding of the studies he or she partakes. Hence, it should require well-informed curriculum materials. Introduction A library is a structured assortment of books, journals and even on line material an institution or community for gathering information uses that (Bishop, 2007). In the life of a student, the library offers a haven of information resource that can be used to ease the study work of the student. For students, this is usually critical because most of what they learn in school is mostly found in the library. Getting the necessary information; therefore, becomes vital to these young scholars. The resources found in the library are taken through thorough processes before they are qu alified to be included as resource materials in the library. This is because a lot of care has to be taken when these sources of information are being gathered (Church, 2007). The absolute best books and journals should be used for the accomplishment of the apprentices, and the school. The compelling thing is that libraries consisted of stone tablets that were gathered in a room for storage in the past. These shows those even in the past, libraries were significant. The processes of acquiring the libraries' resource materials have changed drastically since then (Clayton & Gorman, 2001). The process of acquisition of the resource material has become more complex with time. This is because a number of factors such as units of study or subject/topic requirement must be considered for a resource material to be selected. The student should benefit from the resources choosen, or that are available to him. Most of the learning institutions have adopted new ways to ensure this (Conger, 2004 ). The modern library can have on-line platforms and visual aid gadgets just to mention a few. This has created a bigger platform for the student to use. So what make a dependable and resourceful library? What are the acquisition and selection procedures for these resource materials? In order to answer the following question we need to understand the need to be satisfied for the curriculum point of view. Curriculum In a modern school or any other learning institution, there are sets of courses that the learner needs to cover. These courses are put in an organized manner that ease and smoothes the student’s process of learning through out the learning period. These sets and the order they are organized in is called a curriculum (Craver, 2001). For the student to pass the studies he or she is taking, they must fulfill the curriculum to the satisfaction of their teacher or examiner. For a good curriculum, some few aspects should be carefully considered. These environments surrou nd the student throughout the teacher’s course (Evans & Saponaro, 2005). They affect the learning process of the student, hence if lightly taken; the student may have trouble in his studies. One of the main aspects to be considered is the unit of works the student will have to take. The units of work are courses that student require to pass the level of education or to

The Uses of DNA Technology in Forensic Science Essay Example for Free

The Uses of DNA Technology in Forensic Science Essay Timothy Banas has a masters degree in biophysics and was a high school science teacher in Chicago for seven years. He has since been working as a trading systems analyst, standardized test item developer, and freelance writer. As a freelancer, he has written articles on everything from personal finances to computer technology. Forensic science involves the use of scientific procedures to gather evidence related to matters of the law. The cells of all organisms contain deoxyribonucleic acid (DNA), and the DNA of any one organism is unique. Forensic scientists have learned to collect and analyze DNA to help determine which organismshumans as well as other kindswere present at the scene of a crime or catastrophe. DNA can be used to accomplish a number of specific goals in forensic investigations. Identifying Individual Persons * Because each persons DNA sequence is unique, it can be matched to him like a fingerprint. According to the U.S. governments Oak Ridge National Laboratory, forensic scientists use DNA evidence to identify persons in criminal and paternity cases. DNA evidence does not always identify a suspect or a man as being the father of a child; sometimes the forensic evidence exonerates a suspect or determines that a man is not the father of a child. DNA evidence can also be used to identify victims of catastrophes, such as natural disasters or terrorist attacks. Identifying Species of Animals * There are laws governing the conservation and hunting of endangered species. If someone is suspected of illegally capturing and transporting an endangered species, forensic scientists can use DNA analysis to confirm or rule out whether the animal specimen in question in fact belongs to the protected species. A few hair or skin cells from the animal will suffice to yield accurate test results, so a suspected animal transporter or hunter does not need to be caught with the actual animal. Other Applications * DNA evidence can be used to identify a type of bacteria or parasite  that may have caused the death of a person. This information can be useful in cases of medical or parental negligence. The origins of expensive consumables like liquors and caviars can be verified using DNA analysis. Lastly, DNA samples can help medical professionals find good donor organ matches for people who require organ transplantations to survive. - Bioremediation The use of living organisms for the recovery/ cleaning up of a contaminated medium (soil, sediment, air, water). The process of bioremediation might involve introduction of new organisms to a site, or adjustment of environmental conditions to enhance degradation rates of indigenous fauna. Bioremediation can be applied to recover brownfields for development and for preparing contaminated industrial effluents prior to discharge into waterways. Bioremediation technologies are also applied to contaminated wastewater, ground or surface waters, soils, sediments and air where there has been either accidental or intentional release of pollutants or chemicals that pose a risk to human, animal or ecosystem health. Different approaches to bioremediation take advantage of the metabolic processes of different organisms for degradation, or sequestering and concentration, of different contaminants. For example, soil bioremediation might be performed under either aerobic or anaerobic conditions, and involve optimization of the metabolic pathways of bacteria or fungi for degradation of hydrocarbons, aromatic compounds or chlorinated pesticides. Phytoremediation is bioremediation using plants and is often proposed for bioaccumulation of metals, although there are many other different types of phytoremediation. Bioremediation using genetically engineered microorganisms (GEMs, or GMOs), carrying recombinant proteins, is still relatively uncommon due to regulatory constraints related to their release and control. Other methods of enzyme optimization that do not include gene cloning technqiues, might be  applied to indigenous microorganisms in order to enhance their pre-existing traits. Examples: Nutrients were added to the soil to enhance bacterial degradation of contaminants and increase the rate of bioremediation on the brownfield site.

Delegation Essay -- essays research papers

What is delegation? Delegation is defined as follows: â€Å"Getting work done through others or as directing the performance of one or more people to accomplish organization goals (Managing & Leading: Concepts, 1997, p. 146). Delegation is a part of management. It allows managers to assign responsibility to coworkers to achieve organization goals through the work of others. In conclusion delegation is the process of achieving performance of certain outcomes for which you are accountable with other individuals who have the appropriate authority to accomplish the work (Sullivan & Decker, 1992, p. 216). Delegation is a complex process that can be quite effective in accomplishing work. It is one of the most effective professional management strategies used which is an art and a skill. Delegation allow managers to transfer work to subordinates, getting work done through others or as directing the performance of one or more people to accomplish organization goals, and turning one authority and responsibility for doing a job to a subordinate; explaining the ‘what’ and ‘why’ of a selected problem or job, while leaving the how to the subordinate (Managing & Leading: Concepts, 1997, p.146). Managers in my organization delegate as part of their management responsibilities to assign the right position or job to the best qualified person that they think can do the job and do the job right. Managers in my organization use delegation because it allows them to achieve more productivity for the company. Managers in my organization delegate to make sure everybody understand what is wanted and expected of all team members on delegated tasks. Managers in my organization delegate someone who really wants to do the task. If he/she may not know exactly how or what to do but if she wants to do it she will seek out the appropriate resources or find help to complete the task (Valerie Gatlin-Best, 1997, pg. 313). Managers in my organization delegate a task- the person being delegated to does not feel demeaned; be consistent-delegate certain tasks to certain people; stimulate personnel by encouraging others; be open, honest when looking at the picture as a whole ...look for positives/not negatives(Debby Kennedy, 1997, p.312). Managers in my organization are accountable for what ever goes on (or does not go on) in their departments. If subordinates make mistakes because they... ...loyees’ knowledge and experience to get the results they want. Delegation is effective when an organization functions well and every individual believe their part is vital to the well-being of the organization as a whole. To be effective managers should never ask an individual to do something that you are not willing to do yourself. Managers should know the people whom they are delegating tasks to in order to match the task with an individual’s skill and talent. Managers should always practice to simply thank individuals after completing specific delegated tasks and treat people with respect at all times. In conclusion delegation is a vital tool in the work force. It allows more accomplishments through sharing responsibilities and work load. If give managers the opportunity to receive input from other when tasks are delegated. Effective managers in cooperates opportunities to increase others’s skills and knowledge by simply learning from each other, provide opportunities to increase communication skills, instill encouragement, and to motivate.   Ã‚  Ã‚  Ã‚  Ã‚     Ã‚  Ã‚  Ã‚  Ã‚     Ã‚  Ã‚  Ã‚  Ã‚     Ã‚  Ã‚  Ã‚  Ã‚  

Reality TV and the Effects on Youth

Reality television has come to dominate the television industry. There are educational reality shows and noneducational reality shows. They both have their entertainment values. The difference? One is productive television, and one is counterproductive. There is good and bad in everything, and everything is good in moderation, but counterproductive TV is taking over productive TV. The time slots to watch educational reality shows are generally later in the evening. It is almost as if TV is trying to â€Å"dumb down† America. Non-educational Reality Television â€Å"Noneducational† reality TV includes shows like Keeping Up With The Kardashians, Teen Pregnancy, and My Sweet Sixteen. These prime time shows target youth, but they do not teach lessons. In fact, they do the opposite, since many young people think it okay to emulate these reality show stars. All these shows are scripted. For instance, Jersey Shore is actually filmed on a set 80% of the time. Yet these shows are passed off as reality. These shows promote drinking and heavy sexual content. Nonetheless they air in the time slot that targets youth. Kids seem to be growing up faster than just 20 years ago; perhaps disrespect and aggression can be blamed on the influence of the shows they are watching. Instead of fighting and being rude to each other, it would be nice if the characters in these shows could, for example, reflect how ten ordinary people come into a house and work together to make the quality of life better for everyone. They could show the reality of working together to pay the bills and keep food on the table. They could teach how to step in when something bad happens to someone else and help them get back on their feet in one way or another. Instead they have gone in the direction of survival of the fittest. Is this really the image that should be shown and taught to our future leaders? If where America has been heading in the past 20 years, it is apparent that survival of the fittest is not working. Perhaps if prime time television were to promote working together, it might help ensure a productive future. Educational Reality Television Reality TV does have positive things to offer. Some educational reality shows are Dirty Jobs, Cake Boss, and Do You know Who You Are. These types of shows depict the reality of America. They show what truly makes America run, and teach true morals and genuine respect towards others. True, these shows are scripted as well, but they are geared toward education and not violence, or the promotion of teen pregnancy, and spousal abuse. These shows do not promote alcohol abuse or speculate who is having sex with whom. However, these shows are targeted toward adults, as they are on at a later time slot, and much of our youth is not interested in watching real life. Prime Time Television Prime time television is aiming for ratings rather than the promotion of morals. But I think they could produce productive TV and get better ratings. Viewers must take some responsibility, though, since we can control what our kids watch. If most people ban shows that deliver negative messages from our homes, ratings will plummet and I would imagine TV executives would completely restructure their programming very quickly.

Course Notes

Can organic farmers produce enough food to feed the world? Discuss this question commenting on the place of organic farming in sustainable food systems In order for organic farming to produce enough food for the world In a sustainable system, Limiting factors to production In the organic system need to be overcome. Through yields outputs to primarily disease control and fertilizers, this method of farming could solve global hunger and world starvation, giving us aOn the other hand, conventional agricultural production systems are not necessarily sustainable-perhaps we need a compromise. Continual cropping and grazing, together with over use of herbicides, Insecticides and fertilizers are Inarguably damaging to the environment and the web of life. There has often been a proposal that Northern Australia could become the food bowl of Australia. The argument against this Is often that disease and pest control In the Northern climates is a major Limiting factor to production.Extrapolating this to a world situation, I don't believe organic farming on a world scale could achieve the production levels required to feed the escalating population. Without conventional inputs, which are not always organically friendly, I cannot see adequate production to feed the world. Perhaps in to the future this can be achieved. As dad just pointed out-in the North of Australia, and this would be in other matching arid countries of the world, animal production, is relatively easily to be organically certified because they don't need to use drench, fertilizers etc-only some feed supplements which could be organic.The problem areas are the more tropical areas where disease and pest control are more difficult in an organic plant production system. -produce food of optimum quality and quantity using sustainable farming practices -produced in over 130 countries -represent fastest growing food sector worldwide -market analyst forecast annual growth rates between 10-30% around the world -basi s is -healthy, biologically active soil -enhance and maintain Course Notes The focus of Case 4 is how poor communication can effect an organization. Communication is essential to the survival of any organization. A lack of effective communication will result in little to no coordination and cooperation, resulting in decreased performance. In assessing Strayhorn’s communication effectiveness, one can see the negative impacts EI experienced because of his approach. Two of the biggest factors dampened by his style were morale and productivity. In addition, failure to address rumors circulating in the grapevine increased anxiety, stress, and crises among employees.With EI’s contract with Ocean Point coming to an end, the big question for EI employees was whether or not the contract would be renewed. Mr. Strayhorn failed to directly address the situation. It seems as though Strayhorn was more concerned with saving-face than the needs of his employees. One can then reason employees developed mistrust in management because of their lack of informatio n. This in turn caused many employees to develop personal barriers in the form of psychological distance. The lack of proper open and downward communication led employees to utilize the grapevine.From the case, one can easily see the grapevine was a product of the situation EI faced. One can also reason the desire for information and insecurity were additional factors that encouraged employees to become part of the grapevine. Unfortunately in this case rumors began to circulate through the grapevine. Since each employee possessed interest and ambiguity with the situation, it is easy to see why rumors formed. Consequently the accepted rumor was Ocean Point would not renew EI’s contract and EI employees would not be eligible for hire with Ocean Point.Although this was not factual, the rumor caused dramatic increases in stress, anxiety, and crises among EI employees. In addition, Strayhorn failed to recognize how the rumors would affect organizational culture. The uncertainty in the situation caused the organizational culture to become unstable. Since the causes of the rumors were not removed, Strayhorn should have addressed employees with a face-to-face to attempt to control the rumors. However, Strayhorn’s lack of action suggests he had little concern with restoring social equilibrium.By failing to effectively communicate, provide insufficient information, control rumors, and restore social equilibrium, Strayhorn caused employee morale and productivity to dramatically decrease. Evidence of these dysfunctional effects can be seen through the fact that potential sales were reaching their peak while actual sales were declining. If Strayhorn would have openly communicated EI’s problems and disclosed management’s efforts to get the contract renewed, he would have also conveyed his concern for employee needs.The employees would have most likely responded positively because the elements of trust would still be present. However, as this was not the case Strayhorn should have realized EI’s environment had changed and adapted his results-oriented approach accordingly. In this situation the system model would have been appropriate for a few reasons. First the basis of the system model is trust and community. Although failing to communicate developed mistrust, by showing sincere care and compassion for each employee Strayhorn could have reestablished trust.Secondly, this model could have allowed positive organizational behavior to grow, which would in turn have boosted morale. In conjunction with the system model, Strayhorn could have strived to achieve a fun work environment to aide in combating the stress stemming from uncertainty. By combining these methods and theories, EI could have increased actual sales and its chances of contract renewal. However, because of their lack of profitability Ocean Point may now be unwilling to do so.

Aristophanes the Ancient Greek Comedy Writer

Aristophanes the Ancient Greek Comedy Writer Aristophanes is important today because his work is still relevant. People still laugh at modern performances of his comedies. In particular, his famous womens sex strike for peace comedy, Lysistrata, continues to resonate. Pronunciation:  /à ¦.rÉ ª.sta.fÉ™.niz/ Examples:  In Aristophanes  Frogs, Dionysus, like Hercules before him, goes to the Underworld to bring back Euripides. The Old Comedy Old Comedy had been performed for 60 years prior to Aristophanes. In his time, as his work shows, Old Comedy was changing. It was bawdy and topically political, taking license with living people in the public eye. Ordinary humans played the most heroic characters. Gods and heroes could play buffoons. His style of Old Comedy is described as over-the-top, more like Animal House than How I Met Your Mother. The latter has a lineage that could be traced to an important comedy genre that came after Aristophanes. This was New Comedy, the stock character-filled comedy of manners, written by the Greek Menander and his Roman imitators. To be more completely accurate, New Comedy followed Middle Comedy, a little-known genre to which Aristophanes contributed at the end of his career. Aristophanes wrote comedies from 427-386 B.C., which gives us approximate dates for his life: (c. 448-385 B.C.). Unfortunately, we know very little about him, although he lived in Athens during periods of turmoil, beginning his writing career after the death of Pericles, during the Peloponnesian War. In A Handbook of Greek Literature, H.J. Rose says his father was named Philippos. Rose calls Aristophanes a member of the Athenian conservative party. Aristophanes Makes Fun of Socrates Aristophanes knew Socrates and poked fun at him in The Clouds, as an example of a sophist. From the other side, Aristophanes appears in Platos Symposium, comically hiccuping before he comes up with an inspired explanation for why there are are people with different sexual orientations. Of more than 40 plays written by Aristophanes, 11 survive. He won prizes at least six times but not all firsts four at the Lenaea (held roughly, in January), where comedy was added to the events in about 440 B.C., and two at the City Dionysia (roughly, in March), where only tragedy had been performed until about 486 B.C. While Aristophanes produced most of his own plays, he did not initially do so. Not until the Acharnians, a pro-peace play and one of those featuring the character of the great tragedian Euripides, won a prize at the Lenaea, in 425, did he start producing. His previous two plays, the Banqueteers, and the Babylonians do not survive. The Knights (Lenaea of 424), an attack on the political figure Cleon, and Frogs (Lenaia of 405), which also features the character of Euripides in a contest with Aeschylus, also won first prize. The generally irreverent, creative Aristophanes made fun of the gods and of real people. His portrayal of Socrates in The Clouds has been criticized for contributing to the atmosphere that condemned Socrates since he portrays Socrates as a ridiculous sophist teaching the morally worthless topics of philosophy for money. Old Comedy Structure A typical structure for Aristophanes Old Comedy would be prologue, parados, agon, parabasis, episodes, and Exodus, with a chorus of 24. Actors wore masks and had padding front and back. Costumes might include giant phalluses. He used equipment like the mechane or crane and the ekkyklema or platform. He made up long, complicated, compound words where appropriate, like cloudcuckooland. Surviving Comedies by Aristophanes The AcharniansThe BirdsThe CloudsThe EcclesiazusaeThe FrogsThe KnightsLysistrataPeacePlutusThe ThesmophoriazusaeThe Wasps

Earn College Credit by Taking Free Online Classes

Earn College Credit by Taking Free Online Classes It is possible to earn legitimate college credit by taking a free online class. The process isn’t always easy. But, if you’re willing to jump through a few hoops, you could complete a degree requirement by studying free online class materials. Heres how: Choose a College That Permits Credit for Experience In order for this to work, you need to be enrolled in a college that gives credit for some form of life experience. Ask your current college if they allow portfolio credit, independent study, or credit by exam. Alternatively, you could enroll in one of the big three flexible credit colleges. You may earn a regionally accredited degree from one of these programs, or you may transfer the credits you earn to a traditional college. Note that most colleges will still charge you a tuition fee for credit earned non-traditionally. Select a Free Online Class With a Counselor Talk to an academic adviser at your college to get help choosing a free online class. The counselor will help you select a class that fulfills your credit needs and help you understand what will be required to earn formal credit. Follow Program Guidelines to Create a Portfolio or Complete Exams Earning credit by taking a free online class will require you to submit portfolio work to your college, study alongside an instructor, or take a standardized exam to prove your learning. As you complete the free online class, stay on top of the requirements set by your college. Transfer the Credits to Your Regular College Once the free online class and additional college requirements are complete, you should be awarded a grade. If you are temporarily enrolled in one of the big three life experience colleges, you will need to transfer the earned credits to your traditional college.

Family Business Essay Example | Topics and Well Written Essays - 2000 words

Family Business - Essay Example The paper tells that the family business is an enterprise governed and managed for the purpose of pursuing and developing the vision of the business â€Å"held by a dominant coalition controlled by members of the same family or a small number of families† for its potential sustainability across generations of the family, sometimes in business association with some of its extended families. Most definitions of family business centre around the kinship of family members owning and managing a venture, state Rogoff and Heck. According to Habbershon, Williams and MacMillan, it is the intersection between family members, the family, and the business that epitomises the distinctive set of characteristics that explain performance differences between family and nonfamily businesses. The intersection may also be a source of conflict within the family and the business. In the domain of family business leadership transition, Hartel, Bozer and Levin consider an adaptation of executive coac hing to be helpful in the process. Family systems are important in family enterprises. Further, family businesses form the foundation stones of evolving economies state Gomez-Mejia, Takacs, Nunez-Nickel et al as well as Hunter and Wilson. Two-thirds of organisations are family-owned and managed. The fact that this segment of the economy is facing an impending crisis is disquieting, particularly in view of the fact that there is little governmental assistance for family business owners to resolve the emerging threat successfully. Thesis Statement: The purpose of this paper is to investigate the theory of family business, examine the crucial role of the family system in family business, and determine whether the adaptation of executive coaching can successfully support leadership transition in family enterprises. The Theory of Family Business The lenses through which academic research and literature on family businesses are viewed and interpreted is the theory explaining different asp ects of family business management. Research helps to reinforce theory. For example, Sharma, Chrisman and Chua (2003) use the theory of planned behaviour to help explain the extent to which family businesses engage in succession planning. At the same time, a broad theory of family business is more important because it will help in setting the parameters for research in the domain of family businesses. A broad theory will also function as a tool for retaining, expanding, and propagating knowledge on the field. The theory of the family firm explains the concept of the family business, the reason for the existence of the same, and the determinants of their scale and scope. It is a comparatively new area of study in relation to rigorous theoretical investigations. However, there are identifiable trends in defining family business, and in differentiating between family firms and non-family firms, thereby addressing the existence of family firms, the factors that support their survival, g rowth, and the creation of long-lasting economic and non-economic value. Habbershon (2006) as well as Chrisman, Chua and Litz (2003) reiterate that the family business exists because of the reciprocal economic and non-economic value created through the integration of family and business systems. The joining of the two systems leads to capabilities of â€Å"familiness† that cannot be duplicated, and which contribute to the survival and growth of family businesses. A resource-based view of the family business explains how it identifies and develops capabilities of familiness, how they transfer those capabilities to new leaders and new family business structures, and their methods of renewing their capabilities during the transformation in circumstances and conditions. On the other hand,

The business enivornment Essay Example | Topics and Well Written Essays - 500 words

The business enivornment - Essay Example The organization engages and employs the resources using strategic approaches to reap some profit. Consequently, this effort build the economy since profit made is spent within the economy. A profit-based organization generates income, utilizes resources, creates employments and develops technology on course of its endeavors (Kew & Stredwick, 2005). Promotion these factors develops the overall economy. On contrast, non-profits ventures have an indirect contribution. These organizations mainly focus in promoting specific aspect in the society. Although these organizations may lobby for a certain idea in the society without an objective gains, their activities may influence benefits to the economy (Campbell & Craig, 2005).These organizations sponsor projects like one targeting poverty eradication, health, equality and security. These models enhances societal wellbeing hence boosting community status develops economy. Mainly, fiscal and monitory forces define the state of economy. Presently, the central bank and governments are presenting tighter forces. This has an impact of improving the future performance of the economy. The practice affects trade in the country hence affecting economy. The procedure will help Countries in minimizing on counteract inflationary forces (Campbell & Craig, 2005). However, espousal of relaxed policies would endorse growth within short periods. Coca Cola is a triumphant firm with a worldwide market. The impact of the Company’s social responsibilities on its customers is apparent. Being a premier supplier of fast drinks, the Company observes the policy of delivering quality and standard products. The Company has maintained professionalism for decades. This ensures customers’ health security since consumers have assurance of accessing safe products (Sims, 2004). The Company avails packaging precautions that enable the customers’ access products while in appropriate form. The practice has substantially enhanced global health.